Social Media for Small Businesses and Freelancers

Detective's hat
Make sure you remain visible and relevant to prospects and existing or former clients on social media. This means sharing news about your business, along with fascinating content that demands likes and comments. Stay in contact with your existing network and grow your follower numbers in a sustainable way.

Social Media Management

I’ll make sure your socials stay up to date, no matter if your focus is LinkedIn, Instagram, Facebook, X, Threads, Bluesky or TikTok. I’ll work with you in a collaborative way, complete with a pain-free approvals process, to make sure your social media only reflects the best of your business.

Price: from £299 ($399 USD) per month

N.B. Social media management works best in tandem with a website content strategy. It’s also a savvy way to repurpose any content I create for you, meaning even better value for money.

Social Media Content Planning

I’ll send you a list of tailored ideas for content you could be using on LinkedIn, Instagram, Facebook, X, Threads, Bluesky or TikTok.

Price: starting at £75 ($100 USD)

Social Media Coaching

Feeling overwhelmed by social media? Not sure where to start or how to grow your social media accounts? All you need is a little expert coaching.

Price: £75 ($100 USD) per hour of coaching


Small business marketing expert Nicola Martin

Why I’m the right fit as your social media marketing expert:

  • A focus on persuasive content – My pedigree as an author makes me uniquely qualified to tell your story, through fun, informative social media updates.
  • Design that’s clean and creative – Social media demands great visuals. I’ll prioritise good graphic design that reflects the personality of your small business in a timeless, uncluttered style.
  • A safe pair of hands – I understand completely that poor putting the public face of your business in someone else’s hands can be fraught with danger, which is why I take a thoughtful, judicious approach to social media management.
  • Down-to-earth pragmatism – I’m not here to sell you the dream. I’m honest, flexible and easy to get along with.